Omar Soubra

Omar Soubra

Director - Community Management, Trimble Navigation Ltd

Westminster, United States

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His background

  • Today
    November 2013

    Director - Community Management

    More details to come on the R&R.
  • Today
    May 2013


    De la fabrication digitale à l’art numérique

    Le FabShop est à la fois une philosophie, une communauté, un lieu. Nous avons l’ambition de devenir la référence Française en fabrication assistée par ordinateur et l’ambassadeur européen de l’artisanat numérique. En plus d’être importateur de la célèbre marque d’imprimantes 3D Makerbot, et de la marque Mcor, le FabShop est à la racine de projets d’envergure qui font encouragent et supportent la créativité.
  • Today
    November 2011


    French American Chamber of Commerce, Rocky Mountain Chapter

    The French-American Chamber of Commerce - Rocky Mountain Chapter (RMFACC), is an independent, non-profit, bi-national organization linking U.S. to French Business. We have a network of more than one hundred individuals and corporate members. In addition, This ochapter are part of a national network, FACC (French American Chamber of Commerce), as well as an international network, UCCIFE ("Union des Chambres de Commerce et d’Industrie Française à l’Étranger").

    The French-American Chamber of Commerce - Rocky Mountain Chapter (RMFACC), is an independent, non-profit, bi-national organization linking U.S. to French Business. We have a network of more than one hundred individuals and corporate members. In addition, This ochapter are part of a national network, FACC (French American Chamber of Commerce), as well as an international network, UCCIFE ("Union des Chambres de Commerce et d’Industrie Française à l’Étranger").

    My expertise in international business, marketing and social medias provides the Chamber with a new dynamism since the end of 2011. With a philanthropic approach of listening to our large and small company members' needs, I initiated several impacting programs to support the local and international exchange, like trade missions, entrepreneur presentations and networking and online community development. I have been delivering key strategic direction for this non-profit.
  • Today
    November 2013
    November 2012

    Director of Marketing - Field Service Management Division

    Trimble’s Field Service Management Division provides visibility into field and fleet operations so businesses can streamline efficiency and increase productivity. The Field Service Management suite includes fleet management, work management and scheduling, worker safety and mobility solutions that transform the effectiveness of work, workers and assets in the field. The cloud-based portfolio allows Trimble to offer customers industry-specific, enterprise-level solutions for exceptional performance and ease of use.
  • Today
    November 2012
    June 2012

    Director, Techno-Marketing - SketchUp

    3D for everyone.
    Part of the M&A group that acquired this division from Google, I took the role of integration manager for the SketchUp team. Helping the team making the right connection within the group, spreading knowledge of the other Trimble divisions solutions to the SketchUp group, and evangelizing the SketchUp capabilities to other Trimble stakeholders were among some of the mission I fulfilled during this period.
    Keynotes SketchUp user events to tell the Trimble story to unfamiliar audiences.
  • Today
    November 2012
    November 2011

    Director, Techno-Marketing

    - Investigate internal technologies from different groups (R&D teams, SDK...) and propose leverage in Trimble’s sector domain
    - Build proof of concept with project description. Explore outside technologies and applications in UI, human interaction, experimentation, domains Trimble may not be familiar with to define potential levers within Trimble verticals and technologies
    - Initiate and secure IP with patents on initial projects derived from proof of concept
    - Educate Marketing and Engineering team on new and adjacent technologies
    - Organize educational internal seminars on customer-driven innovation
    - Seek disrupting technologies and workflow focused on customers. Identify potential disruptions that could affect the sector solution road maps. Propose mitigation strategies.
    - Create technology previews for customers - test new ideas / concepts directly in the hands of the customers via time-bombed technology previews or using the “concept car” model.
    - Evaluate innovation potential of new acquisitions. Provide insight into the different areas the technology applies.

    Innovation mentoring
    - Identify and mentor innovative team members within the sector
    - Drive forum for innovation on a cross-division level

    - Create innovative communication to express geospatial executive company's or divisions' visions
    - Create geospatial-related executive vision presentation on a yearly base.
    - Represent Trimble at innovation forums, conferences with clear messaging on Trimble’s leadership position. Create, deliver and evangelize through presentations at customer facing events (trade shows, conferences, forums, user groups)
    - Support student educational programs

    Trimble Corporate
    - Run the Trimble Innovation Showroom / Museum project.
    - Communicate on the Trimble New Building via blog, videos, etc.
  • Today
    December 2011
    January 2010

    3D scanning technology sync group member

    Reporting to Trimble's executive council as member of a strategic initiative focused on having an effective deployment of 3D acquisition technologies (laser scanning, image based, 3D cameras) in 8 of the 36 business divisions of the company: active participating in a technology community, in software/hardware technology roadmaps; recommendations in collaborative organization, investments and partnerships.
  • Today
    November 2011

    Marketing Communications Manager, Survey Division

    Director of the Marketing Communication group
  • Today
    November 2011
    November 2007

    Editor in Chief, Technology&more magazine

    With over 10,000 subscribers, Technolog&more is the magazine for engineers, surveyors and GIS professionals. Under my editorial leasdership, we developed international stories, increased focus on improving the productivity of the business owners who read the magazine, and created a platform for our readers to learn about innovative ways to transform their work.
    I also introduced the first online versions of the magazine.
  • Today

    Portfolio Manager, Spatial Imaging, 3D scanning

    MENSI - Trimble Navigation

    I managed the Spatial Imaging Portfolio within the Survey Divsion of Trimble. The focus was to do market research and develop the guidelines and solutions for our current and future customers. I introduced in January 2007, the very first Spatial Station solution, dedicated to the land surveying market.
  • Today

    Marketing Communications Manager

    MENSI (Trimble Navigation)

  • Today

    European Sales Manager - United Kingdom and Germany

    MENSI (Acquired by Trimble Navigation in December 2003)

    Developed distribution network in the UK and Germany
  • Polytech'Orléans

    LASER - Photonics / Electronics
  • Electronic Engineering & Physics

    B-ENG in Electronics and Electricity
  • , St Germain En Laye

    Ecole Supérieure de Vente

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His skills

  • B2B Marketing
  • Branding
  • Innovation

His languages

  • French
    ****Mother tongue
  • English
  • German

    His hobbies

    SketchUpChamber of CommerceNetworkingMake

    About him

    I'm all about innovation and making it tangible for our customers! As a visionary person, I have taken complex market information and constraints and developed the long term vision for some of the key product lines in Trimble Navigation’s Survey division, the leader in positioning solutions for land surveyors, mapping and geospatial professionals. Some of these solutions, like the Trimble VX Spatial Station and Trimble Access field software, are already in the market and providing customers with more productivity and additional business opportunities.
    Recognized consistently as a “Pioneering Plant” profile in Belbin’s team role evaluation (, I observe, question, and "think different" by seeing new ways to solve problems or create opportunities.

    I deliver keynotes at conferences on the future of technologies.

    Editor in Chief of Technology&more magazine: download latest issues at

    Untersuchungen von Unfällen und in der Gerichtsmedizin Am Beispiel von Trimble 30-Scannern, VDV Magazin, Germany, 01/2006

    Managing data from 3-D laser scanners, CE News, 09/2005

    “Think Different” attitude, Creation, Invention, Innovation, B2B Marketing, Product Launch Innovation, Management of Creative Teams, Management of International Culturally Diverse Teams, Senior Level Customer Relations, Branding, Public Relations and Public Speaking, Stage Presentations, Media Relations, Customer Experience and Touch Points, Social Media, Customer and Fan Community Management, Product Management, 3D Laser Scanning Technology and Business, Project Management

    His activity on Viadeo

    Recent contacts
    Nathalie Gestalain
    Jean Marie Valatx
    Saheli Bhattacharya
    Frédéric Doumalin
    He is a member of 2 groups

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